Pioneering the "Tide" Algorithm, Mu Si Group Launches a New Dimension of Sleep
On September 16, 2023, Muse Group held its 2023 annual strategic press conference at Anaya Gold Coast Beach in Qinhuangdao, marking its first external brand strategy upgrade and release event since its listing. Moose Group has announced 2023 as the year of brand upgrading, empowering brands, products, and services through AI technology and digitization to upgrade their sleep experience in multiple dimensions
On September 16, 2023, Muse Group held its 2023 annual strategic press conference at Anaya Gold Coast Beach in Qinhuangdao, marking its first external brand strategy upgrade and release event since its listing. Moose Group has announced 2023 as the year of brand upgrading, empowering brands, products, and services through AI technology and digitization to upgrade their sleep experience in multiple dimensions.
Focusing on long-term value and promoting brand upgrading
At the press conference, Mu Si Group announced that it has officially reached cooperation with the Chinese national swimming team, becoming a partner of the Chinese national swimming team, and will collaborate with Beijing Sports University and Beijing Institute of Fashion to provide sleep support and develop sleep equipment for the Chinese national swimming team.
In order to better provide sleep equipment for the Chinese swimming team, Mu Si Group has utilized its advantages in industry, academia, and research to invite professors from Beiti and Beifu to conduct sleep equipment research and development. In the future, Mu Si Group will use high-tech sleep equipment to help athletes improve their sleep levels and contribute sleep technology to building a strong sports country and a healthy China with higher quality sleep products
Since its establishment for 19 years, Mu Si Group has expanded from multiple dimensions such as upgrading products, digital services, and technological innovation. "Since 2015, Mu Si has carried out comprehensive collaborative digital practices. Today, production, services, products, stores, and logistics have formed a digital closed-loop, and Mu Si has entered a digital era of comprehensive collaboration." Li Xiaofeng, Vice President of Mu Si Group Brand, introduced, And announced that the slogan of the new brand of Mu Si Group is "Sleep soundly with Mu Si at home", shaping a stronger brand symbol, allowing Mu Si to connect with thousands of households more deeply, empowering brand value enhancement.
First roundTide Algorithm, AI Smart Mattress Unveiled
At the press conference, the "Tide" algorithm pioneered by Moose Group made its debut. It is reported that the naming of the "Tide" algorithm is based on Mu Si's insight into nature and the tidal power of life, representing the laws of nature, the rhythms of life, and the rhythms of sleep.
It is reported that the "Tide" algorithm is based on the big data analysis of more than 700000 anthropometric data and 20000 sleep reports per month accumulated by Mu Si Group in the past 20 years. In collaboration with the China Sleep Research Association and the China Sleep Big Data Center, the "Tide" algorithm conducts sleep research on Eastern people, and collaborates deeply with cutting-edge disciplines such as Beijing University of Aeronautics and Astronautics and Sun Yat sen University to integrate Mu Si AI intelligent technology, It is a powerful demonstration of Moose Group's technological strength in the field of smart sleep.
The AI smart mattress carrying the "Tide" algorithm also made its debut at this press conference. It is understood that this mattress has created a brand new smart ecosystem, built a multi link sleep scene, provided personalized and high-end sleep health services for consumers, and brought scientific solutions to sleep problems for Chinese people.
Just like the ebb and flow of the ocean, a person's body structure exhibits different states at different stages, including childhood, middle age, and old age. Everyone's sleep needs are different, "said Sheng Yan. Through AI smart mattresses, one can better perceive and feel the needs of the body.
Upgrade and refresh the "Financial Manager" serviceuserexperience
In terms of service, Wang Yufang, the customer service director of Mu Si Group, stated that as the soul of Mu Si brand service, Mu Si "Jin Guan" continuously improves and innovates in various aspects such as national service system certification, 400 hotline service, repair timeliness, value-added services, after-sales warranty commitments, member development and operation.
It is understood that this year, Moose's "Butler" service will experience iterative upgrades, increasing to the top ten benefits. For example, members can redeem gifts through member points, and members can apply for health services such as expert 1V1 sleep consultation.
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