The Future of Television: From Glory to the Brink, Can It Rise Again?

The Future of Television: From Glory to the Brink, Can It Rise Again?Friends, what goes through your mind when you see this title? "Impossible!" or "It's about time!"? Regardless of your first reaction, please read on. Television, once an indispensable part of our lives, accompanied us through childhood, adolescence, and even witnessed many important moments in our lives

The Future of Television: From Glory to the Brink, Can It Rise Again?

Friends, what goes through your mind when you see this title? "Impossible!" or "It's about time!"? Regardless of your first reaction, please read on. Television, once an indispensable part of our lives, accompanied us through childhood, adolescence, and even witnessed many important moments in our lives. However, in recent years, television has gradually faded from our view, replaced by smartphones, tablets, and other mobile devices. Is television truly at its end?

Data and facts may provide us with the answer. Sales of major television manufacturers continue to decline, and even more concerning is that the user's viewing rate has fallen below 30%, meaning that over 70% of televisions are idle in corners. This undoubtedly casts a shadow over the future of television.

So why has television fallen into such a situation? The answer may not be complicated.

Rapid technological development has led to the rapid rise of smartphones, tablets, and other mobile terminals, giving people more diverse channels to access video content. In comparison, television seems somewhat antiquated. Moreover, mobile phone screens are getting bigger, almost the size of television screens. In terms of portability and practicality, television is at a clear disadvantage.

Excessive advertising is also one of the reasons why television viewers are abandoning television. Turning on the television, one is bombarded with advertisements within minutes. To watch a program, one must first endure "advertising hell," which not only deprives users of a good experience but also feels like a "torture game."

Membership fees, complex operations and other issues have also made many people turn away from television and choose other platforms.

However, television is not without defenses. Smart televisions, as the new generation of products, are striving to regain user favor. They integrate multimedia, gaming, education, and other applications into one, catering to the different needs of the whole family. As long as television manufacturers and operators can effectively address user pain points and continuously innovate and upgrade, smart television has every chance of "resurging."

Television once enjoyed boundless glory in an era "without entertainment," but now it is facing an "existential crisis." But we believe that as long as television can keep up with the times and embrace change, it will surely revitalize.

We hope that television will not become complacent, but will open its doors to the new era, for it carries too many precious memories for too many people.

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