ZTE's 5G-A Simplified Private Network Solution Wins GSMA Foundry Innovation Award, Leading the Digital Transformation of the Entertainment Industry

ZTE's 5G-A Simplified Private Network Solution Wins GSMA Foundry Innovation Award, Leading the Digital Transformation of the Entertainment IndustryDuring Mobile World Congress (MWC25) Barcelona in 2025, ZTE's "5G-A Simplified Private Network Solution" received the prestigious Global Mobile Awards (GLOMO) "GSMA Foundry Innovation Award." This accolade not only recognizes the advanced technology of ZTE's 5G-A Simplified Private Network Solution but also acknowledges its significant contribution to driving the digital transformation of the entertainment industry and the remarkable achievements made in collaboration with its partners

ZTE's 5G-A Simplified Private Network Solution Wins GSMA Foundry Innovation Award, Leading the Digital Transformation of the Entertainment Industry

During Mobile World Congress (MWC25) Barcelona in 2025, ZTE's "5G-A Simplified Private Network Solution" received the prestigious Global Mobile Awards (GLOMO) "GSMA Foundry Innovation Award." This accolade not only recognizes the advanced technology of ZTE's 5G-A Simplified Private Network Solution but also acknowledges its significant contribution to driving the digital transformation of the entertainment industry and the remarkable achievements made in collaboration with its partners. The solution's excellence lies in its simple and efficient architecture and its commitment to exceptional user experience. It has successfully enabled the wireless transformation of large-scale VR entertainment and television broadcasting, significantly improving operational efficiency and reducing deployment costs.

5G-A Simplified Private Network: The Engine of Wireless Transformation and Key to Efficiency Improvement

The core of ZTE's 5G-A Simplified Private Network Solution is its ingenious architecture. It leverages existing 5G base station infrastructure, deeply integrating millimeter-wave technology, edge computing, and cloud computing, cleverly eliminating the need for additional core network deployment. This simple and efficient architecture not only reduces deployment costs but also simplifies operation and maintenance processes, saving enterprises valuable time and resources. While ensuring mobility, system capacity, sustainability, and data security, the solution provides an exceptional user experience and boasts broad application prospects, extending far beyond VR large-scale entertainment and television broadcasting. Museums, education, and tourism industries will all benefit from its innovative technology.

Large-Scale VR Entertainment: Upgraded Experience, Innovative Business Model

For large-scale VR entertainment operators, the 5G-A Simplified Private Network Solution is undoubtedly a technological revolution. It provides operators with a faster, more efficient, and more economical way to expand their business. Previously, the cables of VR devices restricted user movement, and heavy backpacks diminished the user experience. Now, ZTE's 5G-A Simplified Private Network Solution has completely solved this problem. Users can move freely and enjoy an immersive VR experience, while operators can focus on content creation and business expansion, gaining a greater advantage in a fiercely competitive market. This solution has been successfully implemented in multiple VR large-scale entertainment stores across China, with the latest opening in October 2024. These stores have received consistent positive feedback from customers for their excellent visual effects and comfortable user experience. The significant increase in reception capacity has been key to driving commercial success and establishing a competitive edge.

Television Broadcasting: Untethered Freedom, Capturing Every Moment

In professional broadcasting and production fields such as television stations, ZTE's 5G-A Simplified Private Network Solution plays a vital role. The traditional wired broadcasting model restricts the cameraperson's freedom of movement, while this solution frees them from the constraints of cables, allowing for greater mobility to capture key moments and efficiently produce more engaging live content. This is particularly crucial for large-scale sporting events and concerts requiring high-dynamic capture. More flexible camera angles and greater freedom of movement will provide viewers with a more spectacular audio-visual feast.

Successful Case Studies: From the CCTV Spring Festival Gala to the Malaysian SUKMA Games

The success of ZTE's 5G-A Simplified Private Network Solution is not accidental; it is the result of ZTE's continuous technological innovation and close collaboration with partners. Since 2024, ZTE has partnered with China Media Group (CMG) to provide live broadcasting solutions for the Spring Festival Gala for two consecutive years, bringing a more spectacular audio-visual feast to over 700 million viewers, demonstrating the solution's stability and reliability in large-scale event broadcasts. During the Malaysian SUKMA Games (Malaysia's largest national sporting event) in August 2024, ZTE, together with carriers CelcomDigi and UMobile, successfully provided live broadcasting technical support for Radio Televisyen Malaysia (RTM). The solution was used in both the opening ceremony and sporting events, ensuring the successful broadcast of the games and further validating its applicability and reliability in diverse scenarios.

MWC25 Barcelona: Global Spotlight, Promising Future

At MWC25 Barcelona, ZTE not only won the GSMA Foundry Innovation Award but also collaborated with Mobile World Live (the official GSMA media) to successfully conduct a wireless live interview using the solution and showcased an AR live demonstration based on the technology, allowing visitors to experience this innovative application firsthand, further enhancing global awareness and recognition of the solution.

Conclusion: Technological Innovation, Collaborative Win-Win

The success of ZTE's 5G-A Simplified Private Network Solution demonstrates the importance of understanding the needs of vertical industries and collaborating closely with industry partners. Through continuous technological innovation and extensive collaboration, ZTE is committed to promoting the innovation of 5G-A technology to more fields, creating greater value, benefiting a wider range of people, and leading the digital transformation of the entertainment industry to new heights. This is not only ZTE's success but also the collective progress of the entire industry. In the future, with the continuous development of 5G-A technology and the expansion of application scenarios, we can expect ZTE's 5G-A Simplified Private Network Solution to bring transformation and innovation to more industries. Its simple and efficient architecture, excellent user experience, and broad application prospects will continue to contribute to social progress and economic development. ZTE's continued exploration and technological breakthroughs in the 5G-A field will undoubtedly inject new vitality into future technological development.

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