Brand Licensing under the Nanjiren Model: A Business Model of Opportunities and Challenges
Brand Licensing under the Nanjiren Model: A Business Model of Opportunities and ChallengesIn today's rapidly evolving market, brand licensing is emerging as a significant trend. While offering substantial profits for brand owners, it also presents new challenges to consumer rights...
Huawei's patent licensing revenue in 2022 reached $560 million
Recently, at the 2023 Innovation and Intellectual Property Forum held by Huawei in Shenzhen, Fan Zhiyong, Vice President and Minister of Intellectual Property Department, revealed that Huawei's patent licensing revenue in 2022 reached 560 million US dollars (approximately 4.015 billion yuan)...