From "Three Sheep" to "Abandoned Building": The Fall and Reflections of the Influencer Company "Three Sheep""Three Sheep," once a wildly popular brand in the livestreaming world, quickly amassed a huge following thanks to its founders, Big Sheep Brother, Small Sheep Brother, and Little Yang Sister, who leveraged their unique style and relatable image to create a distinctive livestreaming e-commerce system. However, the company was engulfed in a maelstrom of negative publicity after a series of "car crash" incidents, eventually leading to its demise, becoming a prime example of the rise and fall of influencer companies in recent years...