Xiao Yangge's Fall from Grace: The Collapse and Reflection of a Live Streaming E-Commerce Empire
Xiao Yangge's Fall from Grace: The Collapse and Reflection of a Live Streaming E-Commerce EmpireXiao Yangge, with his humorous and witty live streaming style and low-priced promotional strategy, quickly amassed a massive fan base. His company, "Three Sheep," was once a shining star, with a valuation reaching trillions of yuan, solidifying its position as the undisputed leader in live streaming e-commerce...
Xiao Yangge's Live-Streaming Fails, Is Mei Cheng Mooncake the "Scapegoat"? Can Sanzhiyang Network Turn the Tables?
Xiao Yangge's Live-Streaming Fails, Is Mei Cheng Mooncake the "Scapegoat"? Can Sanzhiyang Network Turn the Tables?So, did Xiao Yangge truly make any mistakes? What role did Mei Cheng mooncakes play in this? What's the real truth behind the incident?Mei Cheng mooncakes were thrust into the limelight due to Xiao Yangge's promotion, with its production location becoming a focal point of the incident. While Mei Cheng Mooncake Company is indeed registered in Hong Kong, its production site is not located there...
The Closure Wave of Third-Party TV Live Streaming Apps: A Game of Copyright Protection and User Rights
The Closure Wave of Third-Party TV Live Streaming Apps: A Game of Copyright Protection and User RightsIn recent years, with the rapid development of the internet, the online video industry has shown vigorous vitality, with various types of video content emerging endlessly, meeting the diverse viewing needs of users. However, the high replicability and communicability of online video dissemination have also brought about copyright protection issues, becoming a major factor restricting the healthy development of the industry...
The Chaos of Live Streaming: Who is "Running Naked" for Online Live Streaming Under the Temptation of Money?
The Chaos of Live Streaming: Who is "Running Naked" for Online Live Streaming Under the Temptation of Money?In this age of information explosion, the internet is like an unstoppable torrent, bringing all kinds of new things with it. Online live streaming, with its unique charm and interactivity, has quickly become a new darling of mass entertainment...
The Rise of Online Streamers: A New Profession and the Booming Live Streaming Industry
The Rise of Online Streamers: A New Profession and the Booming Live Streaming IndustryIn recent years, the online live streaming industry, with its unique charm and powerful influence, has rapidly become an undeniable force. Recent years have witnessed its booming development, not only expanding its user base but also deeply integrating with various industries...
Hollywood Giant Paramount Announces 2,000 Job Cuts Amid Declining Cable TV Ratings, But Streaming Business Remains Profitable
Hollywood Giant Paramount Announces 2,000 Job Cuts Amid Declining Cable TV Ratings, But Streaming Business Remains ProfitableFacing the stark reality of declining cable TV viewership, Hollywood entertainment giant Paramount Global announced a major layoff plan, cutting approximately 2,000 jobs across its US operations. This move aims to reduce operating costs and prepare for its upcoming merger with independent film studio Skydance Media...
Headline: Top Livestreaming Hosts Step Back from E-commerce as Industry Faces Shake-Up
Following the news of popular livestreaming hosts such as Yang Xiaoge and Simba scaling back their presence in the live-streaming e-commerce sector, the industry is facing a period of uncertainty. Analysts are predicting a potential shake-up as consumers question the reliability of livestreaming platforms...
Li Jiaqi's team responded to the "Double 11 revenue of 25 billion yuan": never releasing data, economists: the development trend of live streaming e-commerce has begun to shift from "top anchor" to "store anchor"
On November 13th in the financial industry, according to media reports today, according to Li Jiaqi's team's statistics, based on the sales and selling prices of Li Jiaqi's live streaming room, during the Double Eleven period this year, Li Jiaqi's total revenue is conservatively estimated to exceed 25 billion yuan. According to media reports, the US ONE side responded by stating that it never released the Double Eleven data...
2023 Tmall Double 11: Price power, merchant membership, and store live streaming have become three new growth engines
On November 12th at midnight, the 2023 Tmall Double 11 will end. The user scale and merchant scale have significantly increased, and the scale advantage has further expanded, driving a comprehensive increase in order volume and transaction volume...
Are all the live streaming products so popular now? How dare this level not be banned?
Thank you for watching this article,Your support is the biggest driving force on our creative journeyThis article discusses the problems that arise in the live streaming sales industry, especially when it comes to the phenomenon of "playing the sidelines". This behavior has gradually become a prominent issue in the industry, triggering my thoughts on this phenomenon and some ideas for solutions...
Are all the live streaming products so popular now? Is the degree of edge scraping not sealed?
In recent years, the live streaming sales industry has flourished and become a new darling of the business community. Major broadcasters have joined this crazy live streaming campaign,I hope to promote the product in this way...
How to prevent and treat the "mobile phone disease" caused by "internet addiction in the elderly" by staying up late to watch videos and live streaming?
Source: Taiwan Strait NetworkOn October 24th, Taiwan Strait News reported that "addicted to the internet, unable to extricate oneself!" Previously, this was about children; Nowadays, it's about the elderly. My parents came to Xiamen to see me...