The Ups and Downs of Livestream E-commerce: Xiao Yangge's "Fall from Grace" and the Future of Live StreamingXiao Yangge, a standout among them, has amassed a loyal fanbase through his humorous live streaming style and his strict control of product quality. However, as Double 11 approaches, he feels unprecedented pressure...

Gone with the Wind! Sanzhiyang Headquarters Sign Removed, Xiao Yangge's Comeback Attempt Reported: A Cautionary Tale for Live EcommerceThe name "Sanzhiyang" once represented the glory of live e-commerce. Its anchor "Crazy Xiao Yangge" attracted a huge fan base with his humorous and witty live streaming style...

Xiao Yangge's Fall from Grace: The Collapse and Reflection of a Live Streaming E-Commerce EmpireXiao Yangge, with his humorous and witty live streaming style and low-priced promotional strategy, quickly amassed a massive fan base. His company, "Three Sheep," was once a shining star, with a valuation reaching trillions of yuan, solidifying its position as the undisputed leader in live streaming e-commerce...

Xiao Yangge's Live-Streaming Fails, Is Mei Cheng Mooncake the "Scapegoat"? Can Sanzhiyang Network Turn the Tables?So, did Xiao Yangge truly make any mistakes? What role did Mei Cheng mooncakes play in this? What's the real truth behind the incident?Mei Cheng mooncakes were thrust into the limelight due to Xiao Yangge's promotion, with its production location becoming a focal point of the incident. While Mei Cheng Mooncake Company is indeed registered in Hong Kong, its production site is not located there...