How are the four golden flowers in the Chinese refrigerator industry now? 3 companies have changed ownership, only 1 company has become a first tier brand

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After the reform and opening up, China's home appliance industry has experienced vigorous development. Electrical products such as televisions, refrigerators, and air conditioners continue to enter the market, initially dominated by foreign brands. However, with over 30 years of rapid development, China's home appliance industry has gradually achieved a comeback, with the rise of numerous domestic brands and even gained a foothold in the international market.

It is worth noting that after the reform and opening up, four well-known brands have also emerged in the Chinese refrigerator market, namely Xinfei, Rongsheng, Meiling, and Haier. However, after the baptism of time, the fate of these brands has undergone a huge transformation, which is deeply regrettable.

At the same time, Rongsheng was also a refrigerator brand that emerged in the 1980s, ranking among the top sellers for nine consecutive years and achieving remarkable results. However, it failed to keep up with the times, missed development opportunities, and ultimately was acquired.

Meiling is another scene, as its refrigerator products have received high praise from consumers. However, although Meiling has maintained good product quality, the trend of capital competition still engulfs it in the vortex. Meiling went public in 1996 with impressive results, but with the resignation of its CEO, it was acquired by Shunde Changhong and its glory ceased.

Compared to the other three refrigerator brands, Haier has a clear advantage, which is that the founder always holds the direction of the company's development. However, at critical moments of development, companies such as Rongsheng, Xinfei, and Meiling lost their clear development positioning due to the departure of their founders, ultimately leading to the decline of the company.

In the development process of these four refrigerator factories, the role of the founders is undeniably crucial. At the same time, this also raises a warning to other companies, reminding them to establish a stable leadership team, rather than relying solely on one person's personal charm to lead the development of the enterprise. After all, if a company loses this key figure, its future prospects will become precarious.

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