Focus on Urban Biodiversity Conservation 2023 Audi China Natural City Action Results Release

Beijing Daily ClientOn October 20th, Audi China held a ceremony in Beijing to release the results of the 2023 Audi China Natural City Action. Adhering to the corporate social responsibility vision of "Audi and a Better Life in China", Audi China has officially released the phased innovation result of the "Audi China Natural City Action" project in May - the "Beijing Natural City Bird Watching Guide", advocating that urban residents pay attention to and love nature, participate in urban biodiversity conservation with a green lifestyle, and make positive contributions to the sustainable development process of China and even the world

Beijing Daily Client

On October 20th, Audi China held a ceremony in Beijing to release the results of the 2023 Audi China Natural City Action. Adhering to the corporate social responsibility vision of "Audi and a Better Life in China", Audi China has officially released the phased innovation result of the "Audi China Natural City Action" project in May - the "Beijing Natural City Bird Watching Guide", advocating that urban residents pay attention to and love nature, participate in urban biodiversity conservation with a green lifestyle, and make positive contributions to the sustainable development process of China and even the world.

Speech by Dr. Wen Zeyue, President of Audi China

Audi always regards ESG (Environmental, Social, and Corporate Governance) standards as the cornerstone of corporate decision-making, and takes practical actions to promote sustainable development. We believe that biodiversity conservation is one of the key paths to achieving sustainable development. Audi's China Natural City Action and its innovative achievements are a manifestation of Audi's determination to help protect urban biodiversity in China and achieve 'Audi and China live a better life together' Dr. Wen Zeyue, President of Audi China, stated that, In 2023, with the joint efforts of us and stakeholders, the project extends from the central axis of Beijing from south to north, achieving full coverage from ancient gardens to modern urban parks, bird research, and rich biodiversity experiences. In the future, we will continue to expand our horizons, work with more stakeholders, drive more urban residents, and make the city more green, beautiful, and livable

In order to popularize the knowledge of urban biodiversity conservation to the general public, Audi China and Friends of Nature jointly released the "Beijing Natural City Bird Watching Guide", hoping to raise people's awareness of urban biodiversity conservation and take practical actions to jointly protect the natural city with Audi China.

The "Guide" carefully selects 15 urban parks and 4 suburban routes in Beijing. It not only explains the natural habitats, bird watching routes, and common bird species of each park, but also introduces the basic equipment, main methods, and precautions for bird watching. It provides a professional and detailed guide for urban residents to watch wild birds in Beijing, with innovative and interesting forms and practical uses.

On the day of the release of the results, under the guidance of Friends of Nature, Audi China joined hands with stakeholders to embark on a journey of urban bird culture and biodiversity experience. While appreciating natural scenery and experiencing natural vitality, Audi China learned about birds and biodiversity knowledge, and experienced the beautiful natural city charm of harmonious coexistence between humans and nature. It is worth mentioning that this experience trip also came to the Olympic Forest Park "Vitality Island", which coincides with the project concept. The island actively reduces human intervention, balances natural and human needs, improves the island's biodiversity, and revitalizes the city's natural vitality.

As a global enterprise, Audi has been tirelessly exploring breakthroughs, leading the future of high-end sustainable travel while incorporating sustainability concepts throughout the entire value chain, achieving a series of significant results. The phased project results released by the Audi China Natural City Action are another innovative contribution made by Audi China to create a harmonious coexistence foundation of people, cities, and nature, and to contribute to the construction of a beautiful China and global sustainable development under the corporate social responsibility vision of "Audi and China's Better Life Together".


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