2023 Double Eleven Transcript Announced! Consumer electronics sales champion appears: outperforming Lenovo, Xiaomi, Huawei

Consumer electronics occupy a special position during the shopping season of the Double Eleven. From smartphones, tablets, smart home devices, and even more innovative technology products, they will all usher in historic low prices at this moment

Consumer electronics occupy a special position during the shopping season of the Double Eleven. From smartphones, tablets, smart home devices, and even more innovative technology products, they will all usher in historic low prices at this moment. This is not only a time for merchants to work hard for promotion, but also an excellent opportunity for consumers to pursue technology trends and enjoy digital life. Below is a brief inventory of the top 10 consumer electronics brands based on the brand's cumulative payment GMV ranking during the 2023 Tmall Double 11 preemptive purchase event.

The 10th largest consumer electronics brand on the sales list is Asus Asus, one of the world's leading 3C solution providers, with a complete product line covering laptops, motherboards, graphics cards, wireless routers, and mobile phone accessories. The best-selling products during this year's Double Eleven period include laptops, mice, and wireless routers; Hisense ranks 9th on the list and is a globally leading home appliance brand in terms of sales. The best-selling products during this year's Double Eleven period include televisions, washing machines, and refrigerators.

The 8th place on the sales list of consumer electronics brands is TCL, a globally renowned consumer electronics brand. The industry focuses on intelligent terminal products and services, and is committed to bringing forward-looking technology experiences and smart and healthy lives to global users. The best-selling products during this year's Double Eleven period include televisions and refrigerators, with 75 inch televisions and 55 inch televisions favored by consumers; Lenovo ranks 7th on the list, focusing on global development, continuously developing innovative technologies, and providing billions of intelligent terminal devices to global users every year. Lenovo's best-selling products during the Double Eleven period include mice and laptops.

Little Swan ranks 6th on the list and is a leading domestic washing machine brand in terms of sales. The best-selling products during the Double Eleven period this year are mainly washing machines, and the drum washing machines launched are favored by consumers; Xiaomi, ranked fifth on the sales list of consumer electronics brands, is one of the world's leading smartphone brands and has established a huge consumer grade AIoT platform. The best-selling products during this year's Double Eleven period include smartphones, smart bracelets, and smart body fat scales.

Huawei ranks fourth on the list and is a leading global provider of ICT (Information and Communication) infrastructure and intelligent terminals. The best-selling products during the Double Eleven period include smartphones and tablets; The third place on the sales list of consumer electronics brands is Midea, which specializes in the consumer electronics business sector, with air conditioning, kitchen appliances, and various small household appliances as its advantageous products. The best-selling products during this year's Double Eleven period include small humidifiers, electric kettles, induction cookers, and ironing machines. It is reported that the cumulative online sales of humidifiers have exceeded 1.7 million units.

The second largest consumer electronics brand on the sales list is Haier, a leading global provider of solutions for a better life and digital transformation. Haier Smart Home, a subsidiary of Haier, creates a full scene intelligent life experience to meet users' customized needs for a better life. Haier Smart Home has taken the lead in upgrading from a single product to full scene intelligence, opening up new growth opportunities for the home appliance industry. The best-selling products during the 2023 Double Eleven period include electric water heaters, gas water heaters, washing machines, and refrigerators.

The number one consumer electronics brand on the sales list is Apple, a globally renowned consumer electronics brand that produces hardware products such as the Mac series, iPhone smartphones, and iPad tablets. The best-selling products during the 2023 Double 11 period include AirPodsPro headphones, iPhone 15 series smartphones, and iPad tablets. The iPhone 15Pro series launched at this autumn's launch event features a titanium metal with a matte textured glass back panel and an A17Pro processor.

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