JD Supermarket Launches Weihai Sea Cucumber Special Session with a Lowest Price of 9.9 yuan
On September 18th, the autumn fishing season for sea cucumbers in Weihai began, with over 300 divers successively going into the sea to catch sea cucumbers. At the opening ceremony, the person in charge of the Weihai Sea Cucumber Industry Association stated that it is expected that Weihai Sea Cucumber will achieve a high yield during this autumn harvesting season
On September 18th, the autumn fishing season for sea cucumbers in Weihai began, with over 300 divers successively going into the sea to catch sea cucumbers. At the opening ceremony, the person in charge of the Weihai Sea Cucumber Industry Association stated that it is expected that Weihai Sea Cucumber will achieve a high yield during this autumn harvesting season. Last year, the total production of autumn harvesting was 40000 tons, and this year's autumn harvesting is expected to reach 45000 tons, an increase of 10%.
In addition, in terms of price, the live wild Weihai sea cucumber last year was 120 yuan/jin, and the artificially raised and bottom sown sea cucumber was 65 yuan/jin. This year, due to strong demand, prices are expected to rise by 10%. Wild sea cucumbers will cost 130 yuan per kilogram, and artificial seedling and bottom sowing sea cucumbers will cost 70 yuan per kilogram.
It is reported that during this year's JD Agricultural and Specialty Shopping Festival, JD Supermarket has launched the "Weihai Sea Cucumber JD Fresh Arrival" special session, jointly launching over a hundred products with local top brands in Weihai. Among them, the subsidy for ready to eat sea cucumbers is as high as 140 yuan per kilogram, while one light dried sea cucumber is only 9.9 yuan.
In response, Jin Jishou, General Manager of JD Fresh Business Department, introduced that in order to bring cost-effective Weihai seafood into the dining table of consumers, both parties will focus on advantageous resources and jointly create the JD Weihai Marine Industry Belt. Through the full chain optimization of direct source procurement, quality control, landmark traceability, and cold chain logistics, we will provide consumers with high-quality and affordable seafood products. Although the overall price of sea cucumber has increased, the platform will prioritize procurement and direct procurement from the origin, eliminate intermediaries, and significantly reduce procurement costs through large-scale procurement. At the same time, the platform will set the price of Weihai sea cucumber at the lowest price in the country through significant subsidies, which will be 30% lower than other sales channels.
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