"Rich" on Douyin: Unveiling the Truth

"Rich" on Douyin: Unveiling the TruthDouyin, the short video platform, has become a "show" for many people. Have you ever scrolled through Douyin and thought to yourself, "Why are there so many wealthy people on Douyin? They're all dripping in wealth

"Rich" on Douyin: Unveiling the Truth

Douyin, the short video platform, has become a "show" for many people. Have you ever scrolled through Douyin and thought to yourself, "Why are there so many wealthy people on Douyin? They're all dripping in wealth. Am I the only poor person here?" Don't worry, today we're going to dissect this phenomenon of "rich" people on Douyin and see if they are truly wealthy or just a carefully constructed "illusion."

Prevalent "Rich" on Douyin: Real or Fake?

On Douyin, luxury cars, mansions, designer bags, all sorts of videos flaunting wealth are popping up everywhere. Many people can't help but wonder: has Douyin become a "gathering place for the wealthy"? However, is that really the case?

Upon closer examination, we find that these so-called "rich" people are not all genuinely wealthy. Some of them deliberately create a "wealthy" illusion to attract attention and gain traffic. Others use it to sell products by showcasing a luxurious lifestyle to increase the appeal of their goods. Still others are trying to build a personal brand, using a false packaging to create an image of a "successful person."

Revealing the Secrets Behind Those "Rich" People

1. Fake Props: Some seemingly lavish videos might actually just have one or two people operating behind the scenes, with even the props being rented. For example, some influencers might rent a luxury car and shoot in different settings to create the illusion of "owning a luxury car."

2. Persona Packaging: Many Douyin "rich" are not actually wealthy but create a "successful person" image through careful persona construction. They might portray themselves as "investment giants," "entrepreneurs," "financial experts," etc., using fake identities to gain attention.

3. Fake Marketing: Some Douyin "rich" use "flaunting wealth" videos to attract fans, then monetize through live streaming product sales, advertising implants, etc. They use a false lifestyle to entice fans into purchasing products.

Netizen Discussions: The Douyin "Rich" Phenomenon Sparks Controversy

Netizens have different opinions on the "rich" phenomenon on Douyin:

"You have to act rich to attract attention and make money."

"One floor is divided into different rooms, each with a different style. You can see whatever you want."

"Five people get together and contribute 5,000 to rent a Ferrari for a day, enough to take hundreds of pictures and record dozens of videos, which can last for a whole year."

"There are only two types of people who flaunt their wealth: one is for showing off, which is rare. You don't dare show off without real clout, like Doggo said, it can cause trouble. The other is to deceive those who are eager to get rich."

"Can't you just find a small courtyard in Hebei and film it in Beijing and post it on Douyin? This is called a persona. It's about supporting your image and building reputation, showing people your power."

"I have seen very few real wealthy people. They film at home and the background is a multi-million dollar renovation, but they usually don't get many likes."

"I still can't understand how an average person can easily borrow 1 million yuan. Am I getting old and losing my imagination?"

"Just take it as entertainment. Real socialites sell products in every video. Although she has a lot of ads, her acting skills are still a bit good and not so awkward."

"Look, the real good articles don't get many likes. And it reminds me of that saying: You can never wake someone who is pretending to be asleep. How many people can truly control their desires?"

"Wait, Erlu is not that stubborn police dog? The more people donate, the less they respect their parents. They belong to the group with the lowest human intelligence!"

"Do you get sentenced for typing in Chinese there? I'm really not familiar with these influencers' abbreviations."

"A fake Wang Sicong, probably Hai Cang Ge. He was on Zhihu a few years ago and now he's on short videos."

"Three sentences to make a man spend 50,000 on me."

"There are no poor people on Douyin, all the rich people in the country have gone to Douyin to brag!"

"Nine-figure annual revenue with a 5% profit margin (already very high) is consistent with his economic situation."

"I mentioned in Zhihu that I make a few hundred a year, and many people messaged me asking me to be their mentor."

"Asking you what you do is a form of questioning. It's easier to get slapped in the face if you directly say you are bragging."

Expert Opinions: True Wealth Goes Beyond Money

Some experts point out that true wealth is not just money and material possessions, but more importantly health, family, friends, and inner satisfaction. The "rich" people on Douyin often overlook these true riches and only pursue superficial vanity.

Rational View: Don't Let Fake "Rich" Blind You

So, don't be blinded by the "rich" people on Douyin. Cherish the people around you and pursue your true self. That is the most important thing. Don't lose real wealth for the sake of vanity.

The Douyin "rich" phenomenon has sparked reflection on societal values and wealth perceptions. Excessive pursuit of material wealth can easily lead to people losing themselves and forgetting the true meaning of life. We should maintain a clear head, not blindly pursuing false material things, but focusing on personal growth and seeking true happiness and satisfaction.

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