NetEase Cloud Music and Kakao Entertainment Enter into Deep Strategic Partnership, K-POP Music Content Exclusively Premieres

NetEase Cloud Music and Kakao Entertainment Enter into Deep Strategic Partnership, K-POP Music Content Exclusively PremieresOn October 24, NetEase Cloud Music and Kakao Entertainment, a comprehensive Korean entertainment company, announced a deep strategic partnership. The two parties will engage in deep collaboration in areas like new song premieres and music promotion

NetEase Cloud Music and Kakao Entertainment Enter into Deep Strategic Partnership, K-POP Music Content Exclusively Premieres

On October 24, NetEase Cloud Music and Kakao Entertainment, a comprehensive Korean entertainment company, announced a deep strategic partnership. The two parties will engage in deep collaboration in areas like new song premieres and music promotion. NetEase Cloud Music will become the only music platform in mainland China to exclusively premiere new songs released by Kakao Entertainment for 30 days, making them available simultaneously with other regions worldwide.

This collaboration marks a further deepening of the business partnership established between the two parties in May this year. Previously, music content released by Kakao Entertainment had already been fully available on NetEase Cloud Music. Through this deep strategic partnership, users can now be the first to hear the latest works of artists under Kakao Entertainment's labels on the NetEase Cloud Music platform, getting a head start in experiencing the most popular and cutting-edge K-POP music content globally.

Kakao Entertainment is a leading entertainment company in South Korea, boasting a roster of renowned artists including IU, BLACKPINK, Seventeen, and more. NetEase Cloud Music, as the leading music platform in China, has always been committed to providing users with high-quality music content and services. This collaboration will further enrich NetEase Cloud Music's music content library and enhance user experience.

Previously, NetEase Cloud Music had already established copyright collaborations with prominent Korean music companies such as SM Entertainment, YG Entertainment, JYP, CJENM, and others, continuously providing users with high-quality K-POP content. This deep strategic partnership with Kakao Entertainment will further solidify NetEase Cloud Music's leading position in the K-POP music field.

In the future, NetEase Cloud Music will continue to advance collaborations with global music companies in areas like music copyright and music events, aiming to provide Chinese music enthusiasts with more comprehensive and high-quality music content and a better consumption experience. This collaboration represents a significant step in NetEase Cloud Music's continuous efforts to deepen its international strategy and build a globally leading music platform. It also marks a major breakthrough in NetEase Cloud Music's strategic layout in the K-POP music domain.

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