iQiyi's Basic Membership Sparks Controversy: Ads Behind the Low PriceRecently, iQiyi's launch of its basic membership plan has ignited heated debate, with many users expressing dissatisfaction over the inability to skip pre-roll ads. This event has once again thrust the relationship between video platform membership services and advertising into the spotlight...

According to data released by the iQiyi Data Research Center on October 7th, during the 8-day Mid Autumn Festival National Day holiday, iQiyi users' daily viewing time increased by 8% compared to before the holiday, and the daily viewing time of large screen users increased by 11% compared to before the holiday.It is worth mentioning that a number of filming locations for film and television dramas have become popular tourist attractions during this year's holiday, and even become "new business cards" for cultural and tourism in some cities...