Tiktok e-commerce reaches the entrance within hours of launching

Global Network Technology Comprehensive ReportRecently, Tiktok E-commerce has made a new move. Its hourly service has recently gained an independent entrance

Global Network Technology Comprehensive ReportRecently, Tiktok E-commerce has made a new move. Its hourly service has recently gained an independent entrance.

It is understood that Tiktok is displayed on the interface of Tiktok Supermarket before it arrives at the entrance in hours, and users cannot search for direct access. Now the user can open Tiktok and search for "hour arrival" to reach it directly with one key. The entrance is located in the home page mall interface.

Tiktok e-commerce, including instant retail, has become the core project of the platform. Tiktok is building the ability to deliver products synchronously, including rider operation platform, business station operation platform, basic logistics capability, order distribution strategy and other related modules. Tiktok has not responded to the above message.

It is understood that Tiktok's hourly service will be tested from 2022. When merchants enter the Tiktok Houda service, they can open the Houda service in the same city and get the exclusive Houda store page. Users can obtain purchased products within the fastest 1 hour.

Over the past two years, the supermarkets and individuals that have settled in "Houda" have continuously expanded their capacity. Currently, there have been additional large supermarkets such as Xiaomi Home, Park Park Supermarket, and JD Seven Fresh, as well as local individual businesses such as IKEA Flower and Flower Fairy Fresh Flower Stores.

In terms of categories, Tiktok Houda covers fruits, vegetables, flowers, snacks, drinks, 3C digital, medicines and other commodities. Meanwhile, the 'instant retail' business has covered 5 core cities (Shenzhen, Guangzhou, Wuhan, Tianjin, etc.) and over 7000 stores, with a GMV increase of 23 times.


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