Why is it relatively cheap to buy things in Pinduoduo? Industry insiders tell the truth, will you still buy again?

Article | Guo YuzheEditor | DaewoofollowNowadays, when people purchase the necessary items, as long as they are not in a hurry, they mostly choose to shop online. After waiting for a few days, the goods can be delivered to their doorstep and signed for

Article | Guo Yuzhe

Editor | Daewoo

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Nowadays, when people purchase the necessary items, as long as they are not in a hurry, they mostly choose to shop online. After waiting for a few days, the goods can be delivered to their doorstep and signed for.

As for online shopping, people used to use platforms like Taobao and JD.com. Now, people are also very fond of Pinduoduo, an e-commerce platform. People find that it is more affordable to buy the same type of goods on this platform compared with the first two.

Indeed, from the operating experience of many people, we find that the price of Pinduoduo shopping is much more affordable.

Some people say that it is cheaper to buy things on Pinduoduo. Why? Now let's hear what industry insiders say.

The competition of e-commerce platforms is fierce. Although there are only two largest platforms, Pinduoduo has no certain strategy to grab food from these two giants. In order to seek development from the cracks, the cheap strategy is a sharp weapon for them to break through.

How to make the products on your own platform cheaper than those on Taobao and JD.com? Starting from the source of goods is one way.

Indeed, looking at many merchants in Taobao Jingdong, they are not manufacturers, so they need to earn the middle price difference, which gives Pinduoduo an idea.

If we can directly obtain goods from the goods manufacturer, then the price difference earned by intermediaries will benefit consumers, which will make our own products more competitive in price? It is indeed so.

Nowadays, many netizens shop on Pinduoduo, and the other party will say that the goods are delivered directly from the manufacturer, and the express transportation time is not too long. After all, there is no need to go through multiple rounds of transfer, so the time cost is saved, and the price of goods is virtually affordable.

In fact, Pinduoduo is not a new move. We can see the use of this move in many physical stores. Some buyers advertise that they take goods directly from the factory, which means that the price difference is much less. Now everyone is making money when buying.

In addition to direct supply from manufacturers, many manufacturers will also sell through the Pinduoduo platform in order to clear the backlog of inventory, relying on the Pinduoduo platform.

These merchants can receive more orders while quickly collecting payments, which achieves their goal of quickly clearing inventory. For factories and enterprises, maintaining a smooth capital chain is crucial, as it is a matter of life and death.

In reality, many manufacturers can't get payment for goods they send out for a long time because of the break in the capital chain. Now, relying on the Pinduoduo platform, goods can be sold out quickly, and manufacturers are far away from bankruptcy.

Of course, there is another important reason why Pinduoduo's commodity prices can be so low, that is, their express fees are cheap. Indeed, many people "roast" that goods bought for a few cents on Pinduoduo are still mailed, which is incredible in other platforms.

Why can Pinduoduo achieve this degree? It turns out that Pinduoduo absorbed the operational characteristics of Taobao and JD for its own use. By cooperating with some less famous express carriers, they kept the price of express very low.

Based on the huge shipment volume of Pinduoduo, the express delivery companies are also profitable, so the two parties can hit it off immediately, so there is a real benefit for everyone to shop on Pinduoduo.

It is worth mentioning that the order volume of Pinduoduo is so high, which is related to their bargaining moves. Friends who have played bargaining may have this feeling, and they want to cut it again after one time.

After watching the second time, people want to see the third time. Based on this mentality, the more they see, the more they want to see. Thus, the order quantity of Pinduoduo can be improved.

Some netizens roast that they also had many unpleasant experiences when shopping on Pinduoduo. For example, when they bought a mobile phone of a certain brand, they found that the goods were wrong after they got it, and then asked the customer to understand. The customer service said that the buyer did not see it clearly.

In response to this situation, Pinduoduo has also provided a feedback channel. If buyers buy goods suspected of being fake in Pinduoduo, they can give feedback on the relevant pages of Pinduoduo. At that time, customers will follow up on the relevant situation.

If the relevant information is verified to be true, Pinduoduo will deal with the relevant stores, and the buyer will be compensated for the loss.

For buyers, they need to keep their eyes open during the shopping process, especially when purchasing bulk items or choosing reliable platforms.

For example, purchasing appliances and other products on JD.com would be more ideal, as JD.com has a good reputation for product quality and delivery speed.

There is probably no e-commerce platform on the market that can match them. For valuable items, buyers definitely hope to get them as soon as possible, and the shorter the freight journey, the more reassuring it is.

If you only buy ordinary items, such as some small commodities, the quality of Pinduoduo's products can fully meet your needs.

For shoppers, choosing which e-commerce platform to patronize mainly depends on their own needs.

For example, if some products can only be found on Taobao and cannot be found on other platforms, they can only be purchased on Taobao. So, the choice of shopping platform mainly depends on the demand.

What do you want to say about this? Welcome to leave your thoughts in the comments section!

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