Public Cultural Station: Merging Technology and Culture, Igniting New Vitality in Urban Culture

Public Cultural Station: Merging Technology and Culture, Igniting New Vitality in Urban CultureOn September 12, 2024, at the 2024 China International Service Trade Fair, the Public Cultural Station, developed by the National Public Culture Development Center of the Ministry of Culture and Tourism, attracted a large number of visitors to experience its offerings. This marks the project's first appearance at an international, comprehensive, large-scale exhibition and trading platform, following the launch of the first national public cultural station demonstration project in Beijing in April 2024

Public Cultural Station: Merging Technology and Culture, Igniting New Vitality in Urban Culture

On September 12, 2024, at the 2024 China International Service Trade Fair, the Public Cultural Station, developed by the National Public Culture Development Center of the Ministry of Culture and Tourism, attracted a large number of visitors to experience its offerings. This marks the project's first appearance at an international, comprehensive, large-scale exhibition and trading platform, following the launch of the first national public cultural station demonstration project in Beijing in April 2024.

The Public Cultural Station, with its modern design and comprehensive cultural platform integrating cultural displays, interactive experiences, and smart services, has become a highlight of the exhibition. Utilizing cutting-edge technologies such as AI, metaverse, big data, AR, and VR, the Public Cultural Station seamlessly blends traditional public culture with high technology, delivering a refreshing cultural experience for visitors.

 Public Cultural Station: Merging Technology and Culture, Igniting New Vitality in Urban Culture

Furthermore, the station's mobility and modularity enable it to dynamically update based on the needs of different regions and groups. This flexible model significantly enhances the coverage and satisfaction of public cultural services, injecting fresh energy into grassroots cultural life and driving sustainable cultural economic development.

Wang Xun, Executive Deputy Director of the Public Cultural Station Promotion Office of the National Public Culture Development Center of the Ministry of Culture and Tourism, explained that the Public Cultural Station is a joint effort designed and developed by the Development Center in collaboration with Travel Development Technology, Tsinghua University, China Unicom, Huawei, and SuperStar Technology. It not only showcases advanced domestic cultural integration spaces and intelligent commercial spaces but also aims to promote green development concepts, explore innovative models, and open up new market areas.

 Public Cultural Station: Merging Technology and Culture, Igniting New Vitality in Urban Culture

The establishment and promotion of the Public Cultural Station hold significant importance for the development of the cultural and tourism industries. As a city cultural landmark, the station elevates the city's image, attracts more tourists, generating substantial tourism revenue while also creating job opportunities and boosting local economic growth. As a new cultural consumption venue, the station attracts additional investments and provides businesses with a commercial platform, leading to direct or indirect economic benefits.

Beyond economic benefits, the Public Cultural Station actively practices the "new green" concept, integrating cultural and environmental resources to promote the widespread development of ecological culture. It builds a new interactive relationship between people and culture, technology and innovation through a "new model" and envisions a "new blue ocean" of collaborative prospects, engaging in cross-border cooperation in areas such as integrated development.

In conclusion, the unveiling of the Public Cultural Station not only showcases its immense economic potential, becoming a new driving force for economic development, but also creates a platform for cultural exchange and experiences for the public, promoting cultural dissemination and popularization. The Public Cultural Station seamlessly blends culture and technology, economy and environmental protection, innovation and development, injecting new vitality into urban cultural development and opening new avenues for the construction of China's public cultural service system.


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