Ultra-HD Channels: A "Rebirth" of TV or Just Hype?

Ultra-HD Channels: A "Rebirth" of TV or Just Hype?Is your TV already high-definition? Or are you even watching TV anymore? In the face of short videos and live streaming, television seems to have become a relic of a bygone era. Just when we were about to forget what a remote control feels like, the State Administration of Radio and Television announced that 13 new Ultra-HD channels will be launched nationwide by the end of next year

Ultra-HD Channels: A "Rebirth" of TV or Just Hype?

Is your TV already high-definition? Or are you even watching TV anymore? In the face of short videos and live streaming, television seems to have become a relic of a bygone era. Just when we were about to forget what a remote control feels like, the State Administration of Radio and Television announced that 13 new Ultra-HD channels will be launched nationwide by the end of next year.

 Ultra-HD Channels: A "Rebirth" of TV or Just Hype?

What does the addition of 20+ Ultra-HD channels mean? It means even if your TV is cleaner than your face, youll still find something to watch. This inevitably reminds us of the popularization of the HD concept a few years ago. It was a big buzz back then, but what happened? We got HD, but we also got "nested charging." Want to watch a game? Sorry, you need to buy the basic package, then the sports package, and finally a membership. This is not watching TV, its playing Russian nesting dolls!

Will this Ultra-HD experience repeat history? After all, the ultimate goal of technological advancements should be to serve the people, not to empty their wallets. From a technical perspective, China's self-developed core technologies in Ultra-HD are already at the forefront of the world. This means we no longer need to rely on others and can independently control the lifeline of Ultra-HD technology.

Technology is just the foundation, content is king. If Ultra-HD channels simply enlarge existing standard-definition and high-definition content, it will be like "putting old wine in new bottles," and viewers enthusiasm will quickly fade. More importantly, we need to address the age-old problem of nested charging." The State Administration of Radio and Television says that currently, over 80% of cable TV and IPTV households can watch live broadcasts upon turning on the TV. Cable TV and IPTV have completely eliminated startup ads, and over 200 million TV users have initially achieved one-remote control viewing. This is undoubtedly progress, but we still have a long way to go before we can truly achieve "one remote control for all."

Imagine a future where we sit on the couch and simply use one remote control to enjoy Ultra-HD programs from CCTV, provincial TV stations, and various professional channels. What a wonderful experience it would be if the prices are reasonable and the content is rich! To achieve this goal, all parties need to work together. The State Administration of Radio and Television needs to strengthen supervision to prevent "nested charging" from resurfacing; operators need to improve service quality and lower charging thresholds; content providers need to create more high-quality Ultra-HD programs to meet the diverse needs of audiences.

Netizens have also expressed their opinions. Some are excited, hoping that Ultra-HD channels will bring a more immersive audiovisual experience; others are worried about the high prices, fearing it will become an "exclusive entertainment." Some even joked, "Ultra-HD? Will my nearsightedness be corrected too?"

Regardless, the advent of the Ultra-HD era is an inevitable trend. We look forward to a future where television can truly become the center of our home entertainment, not just a piece of furniture. Lets look forward to Ultra-HD, this time, truly HD!


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